roof and pavement consultants

Benchmark, Inc. Welcomes Dana Cooney Sr Director of Sales and Marketing


PRESS RELEASE: Cedar Rapids, IA, May 14, 2024 – Benchmark, Inc., the leader in roof and pavement consulting services, is excited to announce the hiring of Dana Cooney as the new Senior Director of Sales and Marketing. Cooney brings over 15 years of comprehensive experience in sales, marketing, operations, and strategic planning to the Benchmark team. Dana will be based out of the company’s corporate headquarters in Cedar Rapids, Iowa. 

“I am excited to join Benchmark and contribute to their esteemed legacy of delivering exceptional consulting services,” said Dana Cooney. “I look forward to collaborating with the team to drive our marketing and sales initiatives, ensuring that we continue to meet and exceed our clients’ expectations.” 

Cooney, previously the Vice President of International Sales at Digital Diagnostics, has a proven track record of developing and executing successful commercialization plans across global markets. Her expertise was instrumental in signing multiple high-value contracts and partnerships. 

“Bringing Dana onto our team marks a significant milestone in our continued efforts to drive growth and client satisfaction,” said Vince Ellison, Benchmark’s COO. “Her leadership qualities and vision align perfectly with our commitment to excellence. We are thrilled to have her lead our Sales and Marketing efforts.” 

At Benchmark, Cooney will be responsible for developing strategic initiatives to enhance client engagement and satisfaction, and driving the company’s growth in both existing and new markets, further solidifying Benchmark’s position as the industry leader. 

Dana received her BA from the University of Iowa and holds an Executive MBA from the University of Iowa Tippie College of Business. Committed to supporting the next generation of female leaders, Dana actively participates in the University of Iowa's Women in Business Mentor program, where she lends her expertise and insights to empower and guide aspiring female professionals in navigating their careers.   

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